For over 25 years, we’ve been committed to diversity on both sides of the camera, helping filmmakers tell and share vital stories that are reflective of our society. -Lead the development of 360-integrated creative content campaigns of world class documentaries, including communication and engagement materials, across on-air, social, digital, print, OOH, radio in paid media and on ITVS owned channels -Drive creative direction and feedback to ensure all assets are on brand and aligns with campaign and brand strategy. -Serve as senior authority on the brand voice for ITVS and Independent Lens and consult with senior leaders in ---Programming, Marketing, and Distribution -Provide strategic creative guidance to support business goals and institutional strategy -Articulate creative approach and plan to senior leadership and external stakeholders including PBS and independent filmmakers -Oversee external productions for marketing campaigns including filmmaker interviews, professional photography, and brand promotion. -Act as the primary liaison with independent filmmakers, advising on creative best practices and industry trends. Creative strategy experience, working with creative briefs and storyboards, developing original concepts, scripts and pitches for media marketing campaigns.
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