Dec. 22, 2021

Digital Marketing Content Specialist

Confidential Boston, Massachusetts

Digital Marketing Content Specialist Create, manage and implement marketing content in support of business objectives. Primary Responsibilities:  Design digital media campaigns aligned with business goals  Coordinate and implement the creation of digital content (e.g. video, email, website pages, blogs, press releases and social media posts)  Manage end-to-end digital projects  Maintain a strong online company voice through content and media  Liaise with Marketing team and Product development teams to ensure brand consistency  Stay up-to-date with digital media developments  Support the marketing department’s initiatives with the planning, executing, and tracking of marketing content programs such as video, graphic design, email, social media, affilaite, SMS, and push notifications  Develop content through photography, video production, and graphic design for marketing campaigns  Assist with developing and managing content and media posting in support of marketing programs and documenting public advertising per company requirements  Provide market research, competitive analyses, campaign results, and consumer trends for benchmarking  Support the rest of the marketing team by assisting as needed with marketing and customer service activities as need. Company launched its first product, NIRA Skin, into the $100 Billion skincare wrinkle market with good success and excellent customer feedback. Dramatic future growth is expected with expanded career opportunities for all employees. Company environment is technically-focused, entrepreneurial, and fast-paced.

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