Freelance Photographer

Karma and Luck is a purpose-driven brand that blends style, intention, and storytelling. We’re seeking a talented Lifestyle Product Photographer to capture the essence of our products in real-life settings, creating visual content that inspires, engages, and converts. Job Summary: As our Lifestyle Product Photographer, you'll be responsible for creating compelling imagery that tells the story of our brand through styled shoots and natural settings. Key Responsibilities: • Conceptualize, plan, and execute lifestyle photo shoots that align with brand guidelines and seasonal campaigns • Style and photograph products in real-world environments, highlighting their function, aesthetic, and emotional appeal • Collaborate with the creative and marketing teams on shot lists, mood boards, and storytelling angles • Retouch and edit final images to ensure visual consistency and premium quality • Scout locations, source props, and coordinate models (when applicable) • Organize and manage digital assets for internal and external use • Stay on top of visual trends in lifestyle photography and bring fresh creative ideas to the table Qualifications: • 3+ years of experience in lifestyle/product photography (experience with fashion, accessories, or wellness brands is a plus) • Strong portfolio showcasing lifestyle and product work • Proficient in Adobe Creative Suite (Lightroom, Photoshop) • Strong sense of lighting, composition, and storytelling • Ability to work independently or collaboratively in fast-paced environments • Detail-oriented, organized, and highly creative • Own photography equipment and editing tools (if freelance or remote) Bonus Skills: • Video or short-form content creation • Experience in e-commerce or social-first content • Basic graphic design skills