July 11, 2026

Multimedia Marketing Specialist

BD Photography McAllen, Texas

This role is ideal for someone who enjoys both creative production and project management. If you love creating content just as much as organizing the systems that bring it to life, you'll thrive here. Primary ResponsibilitiesMarketing OperationsDevelop, manage, and execute the marketing calendar, ensuring campaigns and content are planned, scheduled, and published on time across all marketing channels.Coordinate marketing projects from concept through completion, ensuring deadlines are met and nothing falls through the cracks.Maintain the marketing project board and organize team priorities, deadlines, and assignments.Organize and maintain digital marketing assets, templates, files, and content libraries.Maintain and improve marketing SOPs and internal workflows.Coordinate with freelancers and support team members to ensure projects are completed on time and meet BD Photography's quality standards.Track marketing performance and provide regular reports and insights.Identify opportunities to improve marketing systems, organization, and efficiency.Content & Creative ProductionEdit engaging short-form videos for Instagram, Facebook, TikTok, YouTube Shorts, and other platforms.Capture behind-the-scenes photo and video content during portrait sessions, studio events, and daily studio life.Create simple graphics and marketing materials using Canva and Adobe Creative Suite.Update website content, landing pages, and blog posts.Format and schedule email campaigns.Collaborate with Barbara to develop marketing copy while maintaining a consistent brand voice.Proactively identify content opportunities by documenting behind-the-scenes moments, client stories, studio activities, and marketing initiatives.Repurpose content across multiple platforms to maximize reach and consistency.Step into creative production as needed, including video editing, basic design work, and content creation to support the marketing team during busy seasons or special projects.CollaborationThis role works closely with: QualificationsRequired2+ years of experience in marketing, multimedia, communications, content creation, or a related field.Strong video editing skills using Premiere Pro, CapCut, Final Cut Pro, or similar software.Working knowledge of Canva and Adobe Creative Suite.Experience managing social media platforms and scheduling tools.Excellent organizational and project management skills.Strong written and verbal communication skills.Comfortable using AI tools such as ChatGPT to improve productivity and marketing workflows.Ability to manage multiple projects simultaneously while maintaining exceptional attention to detail.PreferredExperience with Asana, ClickUp, Trello, Monday, or similar project management software.Experience updating websites (WordPress or similar).Familiarity with email marketing platforms.Photography studio, agency, or creative industry experience.Basic understanding of SEO and content optimization.Who You AreHighly organized and detail-oriented.A proactive self-starter who enjoys taking ownership of projects.Creative, but equally passionate about systems and organization.Comfortable juggling multiple priorities in a fast-paced environment.A strong communicator who enjoys collaborating with a creative team.Resourceful, adaptable, and always looking for better ways to work.Someone who notices opportunities instead of waiting for direction.Passionate about storytelling and creating meaningful content.Success in This Role Looks LikeAfter six months, you have: Built and maintained a consistent marketing calendar.Ensured campaigns launch on time across all platforms.Created systems that keep projects organized and moving forward.Maintained an organized library of marketing assets and content.Improved SOPs and marketing workflows.Produced engaging multimedia content that reflects the BD Photography brand.Helped Barbara spend less time managing marketing logistics and more time focusing on creative direction, photography, and client relationships.Contributed to a marketing department that operates proactively, efficiently, and with excellence.Compensation & BenefitsFull-time positionSalary: $35,000 to $46,000 annually, based on experience and qualificationsOpportunities for professional growth and increased responsibility as the company continues to growWhy Join BD Photography?At BD Photography, we believe in creating work that matters.

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