Performance Marketing Video Editor

The Performance Video Editor is responsible for turning raw footage into high-performing, conversion-driven creative across paid social and short-form platforms.

This is not a cinematic storytelling role. It is a **growth-critical editing role** where pacing, hooks, retention, and iteration matter more than polish for polish’s sake.

You will edit UGC, talking heads, product demos, AI-generated content, and campaign creatives with one goal: **drive measurable performance while maintaining brand integrity.**

We’re looking for someone who understands that editing is strategy, not just software.

### What You’ll Own

### Performance Editing

* Edit short-form paid ads for Meta, TikTok, YouTube Shorts, and emerging platforms
* Build high-retention hooks in the first 3 seconds
* Optimize pacing, rhythm, and visual pattern interrupts
* Tailor edits to specific campaign objectives (acquisition, retargeting, education, AI-native creative, etc.)
* Rapidly iterate variations for testing

### Creative Strategy Support

* Identify winning creative patterns and apply learnings to new edits
* Recreate reference styles and improve them
* Adapt editing style based on:

+ ICP
+ Product
+ Funnel stage
+ Platform norms

* Contribute ideas to improve creative briefs

### Brand Consistency

* Maintain strong understanding of Everyday Dose’s brand identity
* Ensure visual cohesion across paid and organic channels
* Balance performance-driven edits with brand trust and tone

### Production Problem-Solving

* Creatively solve footage or production limitations
* Improve average footage through editing choices
* Work across:

+ UGC
+ Talking heads
+ Product shots
+ AI-generated assets
+ Mixed-media content

**Requirements**

### Technical Skills

* Proficient in **Premiere Pro or DaVinci Resolve** (comfortable switching tools if needed)
* Basic **After Effects** (text animation, motion graphics, light VFX)
* Basic **Photoshop** (asset preparation)
* Strong audio fundamentals:

+ Music selection
+ Sound design & SFX
+ Sync & pacing
+ Basic mixing

* Able to quickly adapt to new editing tools and workflows

### Strategic & Creative Thinking

* Understands how editing drives **conversion and retention**, not just aesthetics
* Strong instinct for hooks, pacing, and audience psychology
* Knows how to identify winning ad patterns and scale them
* Comfortable editing for:

+ Direct response
+ Performance marketing
+ Paid social environments

* Adapts editing approach to campaign objective and audience
* Studies trends, competitors, and evolving creative formats proactively

### Communication & Collaboration

* Communicates proactively with creative and growth teams
* Quickly interprets creative briefs into executable edits
* Accepts feedback professionally and iterates quickly
* Can clearly explain editing decisions and tradeoffs
* Thrives in a fast-paced testing environment

### Experience

* 3–7+ years of professional video editing experience
* Strong portfolio showcasing short-form, performance-driven ad creatives
* Proven experience in:

+ Paid social
+ Direct response
+ Performance marketing environments

* Experience working with UGC-heavy creative is highly preferred

### What Success Looks Like

* Ads consistently improve retention and performance metrics
* Creative testing velocity increases
* Winning patterns are systematized, not one-offs
* Editing enhances brand trust while driving measurable results
* The creative team becomes faster and more data-informed

### Growth Mindset

* Actively studies platform trends and competitor ads
* Seeks out new techniques and tools independently
* Eager to improve skills and expand creative range
* Comfortable evolving style based on performance data

**Benefits**

* Competitive compensation package
* Health stipend
* Health benefits
* 401K
* Generous PTO