Photographer

The photographer's work is instrumental in attracting prospective students, engaging alumni, and promoting the University of Lynchburg's brand and values. The photographer reports to the executive director of communications and is responsible for creating captivating images that showcase the spirit of the University of Lynchburg community. Responsibilities: • Handles a variety of photo requests ranging from event coverage to creative lighting setups • Schedules photo shoots and ensures comprehensive coverage of major campus events and requests • Supervises and mentors a team of student photographers, recruits and coordinates freelance photographers as needed • Collaborates with departments across campus to obtain photographs • Delivers final images within established deadlines in a collaborative and fast-paced environment • Demonstrates outstanding interpersonal, verbal, and written communication skills • Displays friendly and approachable demeanor when working with subjects across the University, establishing relationships with diverse individuals and groups • Shows a strong understanding of higher education and a desire to make an impact on its future • Responsible for building and maintaining MarCom's digital asset management (DAM) system, ensuring the DAM adheres to brand and organizational standards, intuitive tagging, search functionality, and ease of access • Stays up to date with the latest industry trends, techniques, and technologies through workshops, online resources, and networking with other professionals in the field • Works some weekends and evenings as needed, including outdoors in varying conditions Required Qualifications • Bachelor's degree or the equivalent combination of education and training experience • 3+ years of experience in photography in a freelance, studio, corporate, or higher education setting • A creative portfolio that demonstrates imagination and exceptional photography skill in capturing people, events, and landscapes • Strong understanding of composition, lighting techniques, and post-processing to create visually stunning and impactful images • Demonstrated ability to provide full scope of photography services, to include lighting set up, creative event photography and delivery of final images within established timeline • Proficiency in using professional photography and editing software, including Adobe Photoshop and Lightroom, to enhance images, adjust colors, correct imperfections, and prepare them for various platforms • Understanding of digital asset management (DAM) platforms to organize, distribute, and archive photography • Exceptional retouching and photo manipulation skills • Understanding the usage of a variety of cameras, camera lenses, lighting, and studio equipment to fulfill a variety of photo requests Preferred Qualifications • A portfolio showcasing higher education experience across a diverse range of subject matter covering students, faculty, alumni, and donors • Knowledge of photography and its role in the development of higher education communications • 5+ years of experience in photography in a freelance, studio, corporate, or higher education setting • Videography experience