Feb. 23, 2024

Photographer, Creative Services

Publix Lakeland, Florida

This is done through a high level of both creative and technical abilities, working with high-end professional photo equipment, lighting equipment, hardware, and software, along with a comprehensive knowledge of the Publix brand, structure, and culture. The Photographer works with Art Directors to create photography assets that deliver on approved campaign concepts, meet marketing strategies, and represent Publix products in the most accurate and beautiful way possible. Coordinating with the Digital Asset Management team to develop a highly functional library of image assets. Thorough knowledge of commercial photography processes and workflows Thorough knowledge of cameras and lighting for still photography Knowledge of the content production phase of Marketing projects Knowledge of the marketing content procurement processes Comprehensive knowledge of both the art and the science of photography. This requires the ability to mix the science/equipment understanding--such as correct camera and lens selection, exposure calculations, focal lengths, f-stop, Kelvin temperature, shutter speed and ISO speed--with art of composition and a creative eye to obtain a professional photograph Comprehensive professional photography equipment knowledge, including professional level DSLR and mirrorless cameras (Phase One, Canon, Nikon, Sony), specialty use cameras (GoPro, iPhone), as well as Matterport 3D Space camera.

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