Responsibilities and Duties • Write press releases, news stories, and turn key articles • Assist with pitching stories about clients or client products/services to media outlets • Attend client events and industry conferences • Join daily/weekly meetings with clients to ensure we are meeting their needs • Assist with the creation of daily/weekly posts for client social media channels (mostly Facebook and Instagram) • Monitor the clients’ social media accounts and offer constructive interaction with users • Help create monthly, quarterly, and yearly reports for clients on the progress of their campaign, media coverage, and an analysis on social media metrics • Work with the creative department to create unique social media content using client content (photos/videos) or schedule shoots based on specific content needs • Capture content (photo/video) at client events for use on social media Qualifications and Skills • Preferred Bachelor’s Degree in Public Relations, Marketing, Communications, Journalism, English or related field • Exceptional multi-tasking skills • Excellent written and verbal communication skills • Knowledge of AP Style as it pertains to writing for PR • Strong problem solving skills • Working knowledge of social media platforms - especially Facebook, Instagram, and YouTube • Basic photography/video and editing skills • Those with basic technical knowledge of automobiles, trucks, and off-road driving will be given priority
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