Create and optimize data-driven engagement campaigns to measurably increase brand engagement and positive sentiment through Instagram, Facebook, Pinterest and Snapchat Conceptualize, design, create and manage content and social media campaigns and generate buzz through viral and influencer marketing initiatives Minimum 6+ years of consumer marketing with at least 4 years of social media marketing driving brand growth through organic and paid social channels Experience running paid media on Facebook, Instagram and Pinterest, generating positive ROI Strong communication skills, both verbally and in the presentation of data
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